Global Vision and Project Roadmap, UX Creative Direction, User Research, UXA/UXD, Business Metrics, Brand, Agency Owner
Ingersoll Rand Inc. is a multinational company that provides mission-critical flow creation products and industrial solutions.
Ingersoll Rand needed a personalized global products website with enterprise content management to accommodate its customers, partners and employees around the world.
Hypotheses were developed to inform strategy and design, followed by exploration and contextual observation testing with end-users and stakeholders. Solutions became clear over time as the hypotheses were explored.
We helped Ingersoll Rand select Adobe Experience Manager and Marketing Cloud.
The website and software ushered in a new phase of personalized and regionalized content and design for regions around the world. The success of the websites and software became the key talking points at multiple speaking events at Adobe SUMMIT.